Founded on principles like:· Don't bargain over positions· Separate the people from the problem and· Insist on objective criteriaGetting to Yes simplifies the whole negotiation process, offering a highly effective framework that will ensure success.
ROGER FISHER is Williston Professor of Law Emeritus at Harvard Law School and Director of the Harvard Negotiating Project.
WILLIAM URY co-founded BRUCE PATTON is deputy director of the Harvard Negotiation Project.
