This 2nd - totally revised, expanded and updated - edition of the popular book trailer and video-guide helps you to market your novels or non-fiction books. It shows you how to master the composition of your book trailer, and where to find free music and photos. In more than 111 tips it guides you step by step how to plan, create, and upload your videos, and most of all: how to attract new readers with your book trailer. Video book trailers are an important marketing tool for Indie Authors and Publishers!

YouTube and other video-sharing sites have enabled authors to spread the message about their books to a wide audience. Also, thanks to the fact that videos are ranked very high in Google's search results. After all, Google owns YouTube - which in turn means that smart video marketing of books will top any other way of advertising. Video marketing is one of the most important promo techniques available to authors!

The Web has gone VIDEO… 90% of all web traffic will soon be video. Video has become the way we share, the way we communicate, the way we connect, and the way we buy and sell - especially books. Video has also become the way we search (YouTube is the second most popular search engine), the way we "surf," and the way we make buying decisions.

As a writer and publisher, video marketing is your single most powerful tool for getting more visibility - faster. It can spread your message, attract your ideal readers, make more money and get well-known in the literary world. Grab your share of YouTube's billions of daily viewers.