Start With What Works shows you a faster way to grow your business by using the resources, people and customers you already have at hand.

When trying to grow, managers often look outside the organisation for something new. This can create complexity and confusion, and demotivate the people who are in the business already. With practical tools and templates and a variety of new mindsets to adopt from real-life examples,you'll discover ten principles you need to:

. Understand why it's often quicker, cheaper and safer to look more closely at what you have already

. Create growth using existing resources before making risky new investments

. Recognise overlooked assets and activate their potential to accelerate your business

Don't start over, start with what works.