Primary curriculum design has been in sharp focus in recent years. After leading on curriculum design and effective subject leadership for 24 years across multiple schools, Emma has written the handbook for both the complex thinking which underpins primary curriculum design and provided the practical models to make it work. There is much advice out there for primary schools but much is often dominated by voices not trained or experienced in primary practice. Emma outlines the unique considerations needed for designing and implementing a rich, high-quality curriculum which serves our youngest learners - a blend of academic thinking, educational research, the wisdom of decades of primary experience and a true love of the unique nature of primary. Primary curriculum design is a unique knowledge domain of its own and Emma explains and explores how this knowledge and the thinking around it needs to be championed and implemented through both academic and child development lenses. Rooted in experience, underpinned by successful approaches implemented in hundreds of schools - curriculum design in primary is complex and nuanced but it can also be 'Simplicitus'.