This book aims to support professionals at planning, designing, and implementing learning scenarios in a corporate or university context. It further targets HR professionals that devise and establish modern training and corporate educational programs for employee development and retention.

Discover how blended learning can help structure and systematize corporate knowledge regarding their contents, contexts, and complexity to effectively reach the intended target audience within the organization. The authors focus expertly and with many practice examples on skills acquisition and learning outcomes to ensure maximum and measurable learning success in the execution of the so designed learning scenarios.

Contents Include
Knowledge Society and Theoretical Paradigms
Knowledge Management and Organizational Learning
From Learning Needs to Blended Learning
Blueprints for Learning
Planning, Designing, and Implementing Blended Learning Scenarios
Quality Assurance, Impact Measurement, and Evaluation

Mag. Ingrid Hovdar-Stojakovic and Prof. (FH) Dr. Stefan Märk are affiliated with the Salzburg University of Applied Sciences. Asc. Prof. (FH) Mag. (FH) Hans-Peter Steinbacher and Prof. (FH) Dr. Dr. Mario Situm are affiliated with the University of Applied Sciences Kufstein, Tyrol. All authors are experts in the field of blended learning and its application. 

The translation was done with the help of artificial intelligence. A subsequent human revision was done primarily in terms of content.